Designed a quota-attainment trigger framework with a 30/60/90-day timeline structure and daily KPI monitoring to standardize how underperformance is identified and addressed across the SDR team. The framework replaced inconsistent manager-by-manager decisions with documented criteria, defined checkpoints, and clear exit conditions. It was the first formalized process of its kind in the org, HR-approved, published to Confluence, and integrated into new hire onboarding.